These are some Latest
Tips of SEO you can use to rank your website on Top
1: I observed one interesting thing in
this 2014 that – even if it a smaller or larger site – We Can Rank
(this is for small websites owners)! Previously this is not the situation and
small websites owners never tried big fearing bigger sites about their
authority in Google. And I have seen so many positive results which I cannot
share and this will be a good factor.
2: Please don’t go after
backlinks: Better concentrate creating more quality content and don’t waste
too much in getting backlinks (either money or time).
3: STOP DOING guest
posts to obtain links. Google already made several announcements about this.
4: TRY to engage the
viewers (with commenting and feedback) and also make sure that you make PERFECT
navigation in the site to make sure that users/visitors can navigate through
the content without any complexity.
5: Google
Panda 4.0 Hit Sites Blocking CSS and JavaScript – this is a news
from Seroundtable.com where they told that some people
reported them – So try avoiding this in case if you are penalized in this
recent Google Panda Update. Here is one live example how a person named Joost
(developer) recovered his site from this similar issue.
Here are some more essential things that
one should follow to maintain the Rankings
1
Have a Responsive Web Design
There has been a drastic growth in the use of smartphones
and tablets, in the past few years. And most of those users prefer browsing the
internet through those devices. Make sure that the content of your website is
easily readable when viewed through all other devices like such; in short,
improve your website’s responsive design. This is a very important factor that
can affect your SEO since, if your website doesn’t provide a good user
interface, the user will shift to something that does.
2
Use Social Media
Publicizing your article on Social Media is a very
important technique to, not only get more hits, but also to improve your SEO.
Google Plus’s +1 carries around 0.37% of the weight-age of your page’s SEO. So,
the better you reach out to people on Social media, the better it is for your
website. Still there is lot of
3
Brand building – Authorship
Although Google has recently announced that they will
remove the authorship images from search results, SEO experts, after many
experiments, say that authorship can still affect a website in a positive
manner.
However, only the image is dropped off and authorship
stays in the website. To set up authorship you will need a Google+ account.
Still today, no one from the SEO industry could confirm the importance of the
authorship verified content in search rankings either in the form of some SEO
experiments or cases, even google never confirmed it – but still there is a big
question about its factor.
This
is how authorship mark up will look in the search results.
4
Go with a Content Management System (CMS)
Use a proper content management system that offers
various plugins. WordPress is one of the most used content management systems,
nowadays. It not only provides you with amazing plugins, but will also help you
frame your content and images in a way which will make it easier for Google
bots to traverse. Although, using a CMS is not a must, it is highly advisable.
Blogspot and Drupal are a couple of other famous CMS.
5
Have a killer UX
Good User Experience (UX) can lead you to great results.
See that the navigation from one page to another inside the site, is easy, even
for a normal user to do. Also, see that the loading time of the website is
minimal, not only on a PC, but also on other devices. Learn more about UX and
make the most out of it.
6
Get a good Domain Name
Domain name? You
may ask. Yes. See that the domain name is relevant to the content you are
planning to produce in the site. Having the main base word/keyword of the
website in your domain name can turn out to be very helpful. Choose a classy
name and not a funny/silly name. Generally, such silly named websites are not taken
seriously.
Finally I would say its just a factor and its not
compulsory to make a domain name keyword related to your niche – because
Branding is also an alternative for that. If you have one then its GOOD because
I still see lot of niche sites ranking for the keywords and the search engine
still recognizes it even after many panda and penguin updates.
7
Keyword Analysis
Look for keywords that have low competition and high
search volume. This will help you write articles using such words as the
keywords and gain more users. Google Keyword Planner is a free SEO tool that
will help you find such words. Instead of using a single word, it is advised to
use key phrases. And also, make sure that you know how to use a keyword in the
context. However, the most important of things is to produce good quality
content that your readers would connect to.
8
Link Building
See that you first build proper inter links among the
pages of your website so that it gets easier for the user to navigate. It is
fine to use keyword in the links but make sure that you link it only to a
relevant page on your website. This can help you improve the rank of other
webpages in your website.
Always use relevant, high quality links that go out of
your website. This builds a trust to Google that what you are referring to is
important and useful. And this might eventually push your website to higher
position in the search results. And, keep away from bad and low quality
links. Then again, there are few tiny basic mistakes that newbies tend to
do.
Things
that one should NOT do for SEO
1
Stuffing content with keywords.
This was an old trick and is lethal, if you do it now.
See that they keyword density is in between 10-15%of your content and not more
than it. And also, include they keyword only if it naturally goes with the
sentence. Do not stuff them everywhere you like because that will only pull you
down and down and down.
2
Stealing content.
This is the worst possible thing one can do. We write to
share our views to our readers and not do a Ctrl+C and Ctrl+V. Although most
don’t do this, some get misguided into the trap.
3
Building unnatural links.
We must’ve heard that the more the number of links, the
better it is. And someone might have even suggested you to get links from
automated bots. No! Do not blindly build links bearing an impression that it
will get your page higher in the list. The opposite, exactly, will happen.
4. Writing
large amounts of useless content.
Although content is the king, it doesn’t mean that you
write more and more useless, irrelevant content just to increase the number of
blog posts. Remember, the lower the quality of content, the lower will be the
rank of the page. Write content that is useful and relevant to the topic.
Stealing content also includes the “rewriting articles”
and Google is smart in identifying the stuff even if copyscape.com misses
it! Know about the Google panda which takes care of spam and useless content.
Useful I mean = New and Unique content.
These are few important tips to follow and to not follow
in 2014, to make the best of your SEO. Hope these will help you with your
website.
Here are few more SEO Tips that
I covered in 2013 which are still valid and can help you. Although it is
dated back 2013, there are useful things that have not changed.
